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<\/center><\/p>\nThe funniest thing about the above piece of prize BS is that Adobe would think its consumers so stupid as to publish it. Behind this self-serving and disingenuous prose is the fact that Adobe will no longer issue disc updates for Photoshop. CS6 is the last one there will be. Thereafter, you either sign up for a monthly rent (fee) to get the new CC and updates, or you are stuck with CS6. Adobe says the rental rate will be the same as the upgrade fee we have all been paying them every 18 months or so, and if you believe that will prevail I have a nice bridge for sale in Brooklyn you might be interested in.<\/p>\n
Of course, every business wants rental income, a steady revenue stream beating a staccato one. But the reality here is the following:<\/p>\n
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- Photoshop has peaked. The tinkering at the margins in CS5 and CS6 are hardly compelling upgrade reasons.\n
- Adobe’s pricing for new buyers of Photoshop is beyond ridiculous. $600 for the first time buyer. All this has accomplished is the creation of a burgeoning piracy industry with ‘free’ copies available for download on any number of illegal torrent sites. To attract first time buyers Adobe should do what Apple did with OS X. Reduce<\/i> the price to discourage piracy and spur legal purchases.\n
- Adobe’s pricing recognizes that Photoshop is about done. They can blow smoke telling you that your software will always be up to date but significant updates – like CS3->CS4 etc. will likely disappear.\n
- Professional users may well like this as will teachers, but you have to wonder what the effect will be on the broader user base.\n
- Adobe has stated that while Lightroom will be available through the cloud, disc copies will remain available. I’ll bet you dollars to doughnuts this option will go away soon. Thus the large amateur population of LR users who look for free upgrades for the latest RAW file formats will be forced to choose between the CC rental model or will simply go elsewhere. I’ll go elsewhere.\n<\/ul>\n
We will see what sort of push back Adobe gets from users and whether they will change their spots. But to say that your customers “…. are some of the most influential people in the world” while simultaneously emasculating them is not what I would call a basis for a long-term relationship.<\/p>\n","protected":false},"excerpt":{"rendered":"
Smoke and mirrors. The funniest thing about the above piece of prize BS is that Adobe would think its consumers so stupid as to publish it. Behind this self-serving and disingenuous prose is the fact that Adobe will no longer issue disc updates for Photoshop. CS6 is the last one there will be. Thereafter, you … Continue reading Adobe’s Creative Cloud<\/span>