Monthly Archives: June 2008

Attention spans

Blame Google.

The Atlantic, an East coast monthly magazine focused on political science (arguably as big a contradiction in terms as ‘military intelligence’) has a beautifully written article in the current issue titled ‘Is Google Making us Stupid?”. On the cover they spell it ‘Stoopid’ which seems more apt. The thrust of the piece is that Google and its ilk have forced us to reduce our attention spans to the point where the writer says he can longer read a book. He exists solely on news snippets. Sad.

But there’s more than a smidgeon of truth in this piece. Deal with anyone these days, not just young people – anyone – and chances are you will find that attention spans have indeed fallen. Communicate in monosyllabic grunts and you get what you want. Ask politely and make some small talk and you are switched off by the listener. Efficiency has relegated decorum to a back seat.

But you and I are guilty, too. You are reading one thing on the screen then ‘ping’, the machine announces an email and you dutifully jump into email at the computer’s bidding. What you were reading fades forever from memory. I can only hope that you were not reading this when that email arrived ….

Do the same symptoms affect photography? I think the answer must be a resounding ‘Yes’. As one example look at the demise of the photographic print. Why pay for something large, static and unwieldy when you can zap into it with a few clicks and look at it for 2 seconds on that miserable screen attached to your computer? You move on, the image as forgotten as that article interrupted by the email ping. You tell yourself that you are using time effectively where, in fact, you are wasting it horribly by flitting between incomplete tasks, nothing learned.

Here’s a snap I took back in the ’70s – unconsciously reflecting the surrealism of Cartier-Bresson with whom I was besotted at the time:


Speakers’ Corner. Leica M3, 35mm Summaron, TriX/D76

Appearances apart, there was very little unplanned about this picture, whose goal was to show political isolation and passivity. The flag’s position is no accident – I waited for the moment; the chap on the grass was in no hurry, after all. The London pigeon was a stroke of luck (missing from the other snap of the same subject taken that day), it’s true, and maybe adds to the overall effect, but the point of the picture is not readily grasped in a two second glance. It rewards thought.

Now open your favorite news magazine and this is what you will see:


Today’s news snippets

These are actually incredible events, all three. The nation’s highest court has just slapped down the President on constitutional grounds (you or I would be in the slammer for like behavior), yesterday’s prima ballerina at a leading Wall Street brokerage is now no more and the guy in charge of our largest bank has just closed the business he got over $150mm for a year ago en route to the executive suite of the buyer. All major, earth shattering, news events yet most will scan the above , shrug and move on. There are lessons here about hubris, corruption, power, politics, perception, strategic skill and on and on. So much to be learned. Yet the word on Wall Street has it that “…the broad at Lehman got whacked”. No analysis. No opinions. Just the facts, ma’am. No time for discussion. Get to the bottom line.

And while I grew up on Wall Street and have mostly good things to say about it (Greed is Good) I rue the days before Google for they seemed, to me, a more civilized time. Back then you repaired to Harry’s Bar after a tough day for conversation and conviviality. Now you get on the Internet. We no longer pause to sniff the flowers, we merely ask the price.

So does that obsolete the wall mounted photographic print? For many, I’m afraid the answer is ‘Yes’.

But they are not my audience and, if you read these columns, they are not yours either, for I cannot imagine my world without the luxury of time to stop and gaze at a beautiful photograph.

There goes another $50,000

Who wrote this claptrap?

Sometimes you have to think that anyone can make a living in the great country that is the USA. After all, Kodak just paid some fool in advertising to blow $50,000 of their rapidly disappearing shareholder’s equity to run this monumental piece of garbage in today’s Wall Street Journal:

Let’s pause to analyze what is wrong:

  • The audience demographic is completely wrong
  • There’s not a product in sight
  • There is no message
  • When you read that “The emotional truth of pictures is under attack”, you quickly conclude that the best use for this page is as a barf bag

You can only agree with the second paragraph. As have the markets:

But worst of all, Kodak, what on earth was wrong with that brilliant little ditty you paid copywriters for a hundred years ago? It goes something like this:

“You take the pictures. We do the rest”

Simple. Magic. Still works well. Saves ink and shareholders’ money, too. Shame on you, Kodak.

Photography books and wine

Sampling books is much like drinking wine.

I make it a habit, as summer approaches, to pick a photography book from the bookcase for relaxation on the patio in the afternoon. What struck me as rather funny the other day is that I found myself perusing the shelves much as a wine drinker might select a wine for dinner. Now it’s true that I grow Zinfandel grapes, but I rarely drink wine. Just not my thing, even if the grapes make for prize winning wines. So I really cannot pontificate how a wine drinker makes his choices as I have little idea, but I found that I was consciously thinking what genre and emotional pallette I wanted when it came to book selection.

With the perfume of jasmine in the home, thanks to the lovely plants on the patio, I migrated to a book of flower pictures. Plus I’m getting into the whole macro thing.

And a fine choice it was, with no hangover.

If you would like to see my complete library of photo books, click here.

By the way, I never buy new photo books, only remaindered ones. No idea where they got the pricing data but I seem to recall paying well under $20 for this one.


Star jasmine on the patio. 5D, 100mm Canon macro, ring flash, 1/45, f/19, ISO 200

Shutterfly

You can’t beat a print.

My first computer, bought in 1981, came with a 3 inch monochrome cathode ray tube screen which was nearly impossible to read. Not that it mattered as you couldn’t display pictures on it in any case. After many unhappy years with PCs, with screens growing to 15 inch (and still huge CRT boxes) 2000 saw the first of many Macs join the household. The screen was 17 inch, crystal clear and made for a photographer. Currently, my MacBook uses a Samsung 21.6 inch screen when at home and it’s the best photo processing hardware I have used so far.

One day I would love to make that screen into a 30 inch Apple Cinema Display (there are only so many trendy movies to watch and each just raises desire with all those huge screens on show) but the ridiculous cost lets “I should” wait upon “Don’t be silly”. It also amuses me no end how the happening set always use Apples on the big screen while the losers in government stick with PCs. That’s a good thing. A cheap government computer beats a costly one and any government that locks up daily is doing its job in this voter’s eyes, regardless of party. Ironman anyone?

Yet now that my screen is larger than any of the many photography books in my library, I still prefer to luxuriate in the pages of a book to looking at the screen, no matter its size. Maybe having grown up without computers, and with lots of books, has prevented me from fully accepting a screen as the display medium of choice; what’s more, I like the look and feel of a book when it comes to looking at pictures. Plus you can read when you shave – try that with a computer!

All of which reminds me why I so much like Shutterfly and what it does for my snaps. Every now and then I put out a calendar showing our son’s growth and interests. It goes to relatives and invariably ends up on a wall somewhere.


The bald one’s the surgeon, if you must know

Having used the service since it started a few years ago, I can only sing its praises. An intuitive user interface, easy upload and arrangement of your snaps and a beautifully printed calendar in your hands in a few days, all at reasonable cost. What’s not to like?

And a printed picture beats a screen anyday.