Fuji FX100 web site

Looks promising.

If it really is responsive, quiet and has a decent viewfinder, you will find me at the front of the line for the Fuji FX100. This is much more than the ‘Leica M9 for the rest of us’. It’s not just the price, it’s the automation. The Fuji has autofocus and shutter or aperture priority auto-exposure. The M9 has only the latter.

Sure, the lens cannot be changed, but as a single purpose street snapper, you don’t need that anyway. What you want is fast – no fiddling with exposure or focus or this or that. Just press the button. C’mon, gimme the snap.

So Fuji’s new site (mostly English, though some page turns get you to pure Japanese) is welcome.

Just look at the complexity of the design of that aspherical lens element!

35mm equivalent f/2 lens in the Fuji FX100

Emphatically not your father’s 35mm Summicron!

Yesterday’s news. The superb 35mm Asph Summicron which I used for years on my M2.

So it doesn’t look like Fuji is skimping on the optics, but the key variables remain to be assessed – speed, viewfinding and noise.

Still, I find lots to be excited about here.

To enter the FX100 site, click the picture below.

Click to enter the Fuji FX100 web site. Needs Flash, so no iPad! Thanks, Mr. Jobs, for being such a jerk.

One thought on “Fuji FX100 web site

  1. Exciting for sure but the big missed to me is the fixed lens.
    None of these types of fixed lens cameras ever made it great, it’s too specialised.
    Some would like it wider or longer depending of their style.
    Even a street photographer might want at times to use different focal lenghts.
    As for me, it won’t make it for sure, I just want ONE camera and not a few for different uses.
    It has to be my “do it all” camera.
    Nonetheless, the technology inside this camera is promising for future models.

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