Give your brand to the Russkies.

The unspeakable in pursuit of the unbeatable.

Great move, Leica. Have the sausage fingered Russkies cannibalize your brand, with your permission. I recall selling Zenit SLRs as a kid working holiday jobs in camera stores in the 1960s. Not only do they remain the worst made machine I have ever handled, like their makers the product literally stank, once you removed it from the box. At least, unlike this piece of detritus, they were cheap.

That Kraut Commie Mark was right. Capitalism will hang itself with its own rope. Heck, there may even be morons out there who will shell out $7,000 for this garbage. Leica, what are you thinking of? Maybe it’s time for a medical check up for the CEO?